Anaheim, CA –Positively Pure Community (PNN), the not-for-profit commerce group for unbiased well being and pure merchandise retailers, has introduced a brand new partnership settlement with VRM Media/Vitamin Retailer journal whereby VRM will function the unique gross sales and advertising and marketing companion for PNN’s annual Naturally Impartial Expo.
The Naturally Impartial Expo is a commerce present, instructional and networking occasion for unbiased well being and pure meals retailers, in addition to pure practitioners and holistic well being care suppliers. This yr’s Naturally Impartial Expo will happen October 17-18 on the Palm Springs Conference Heart in Palm Springs, CA.
Jeremiah Bogenhagen, president of PNN and co-owner of the Well being Necessities retail outlet in Burlington, CO, mentioned that his group’s partnership with VRM Media is anticipated to boost total trade consciousness for the Naturally Impartial Expo, whereas moreover serving to to drive stronger retail attendance to the annual occasion.
“We’re more than happy to be partnering with VRM for our fall commerce present in Palm Springs, and are actually excited in regards to the prospects of working with their group to assist develop the Naturally Impartial Expo right into a key regional commerce present for the well being meals and pure merchandise trade,” Bogenhagen acknowledged.
“The Positively Pure Community is devoted to creating options to the various challenges confronted by independents, and the success of our annual convention and commerce present is an enormous contributor to how we’re capable of assist unbiased pure merchandise retailers thrive and achieve at this time’s market,” Bogenhagen added.
Underneath the phrases of the brand new partnership settlement, VRM can be dealing with all exhibit sales space area gross sales in addition to exhibitor sponsorship alternatives for the PNN commerce present.
As well as, VRM publications together with Vitamin Retailer and Pure Practitioner, and associated digital and social media belongings, will present PNN a significant advertising and marketing and promoting marketing campaign for the Naturally Impartial Expo geared toward bettering retailer attendance and exhibitor participation.
“Everybody at VRM Media could be very excited to be working with Jeremiah and his board members at Positively Pure Community to assist develop their Naturally Impartial Expo and assist their necessary instructional and advocacy efforts on behalf of the well being meals trade,” famous VRM president Dan McSweeney.
As a part of an effort to extend retailer attendance on the present, a portion of all exhibitor charges can be used to supply free resort rooms for certified retailers attending the Naturally Impartial Expo. The host resort for the present is the JW Marriott Desert Springs Resort & Spa of Palm Springs. Extra particulars about this initiative, together with how retailers can apply and qualify for a free resort room on the occasion, can be introduced quickly.
For extra details about exhibiting on the 2025 Naturally Impartial Expo, contact VRM’s Russ Fields at russf@vrmmedia.com or (732) 432-9600 x 102, Barry Younger at barry@vrmmedia.com or (732) 432-9600 x 103, or go to the present web site at www.positivelynatural.org.
