Contract complement producer Vitaquest Worldwide (West Caldwell, NJ) launched VQ Cares, a charitable initiative devoted to offering free dietary dietary supplements to these in underserved communities.
The initiative is in collaboration with the Nationwide Affiliation of Free & Charitable Clinics (NAFC) and the Council for Accountable Diet (CRN) Basis.
“Tens of millions of households lack the vitamin they should lead wholesome lives. As leaders within the dietary complement trade, Vitaquest has the assets and experience to make a distinction,” mentioned Vitaquest CEO Patrick Brueggman. “Correct vitamin improves general well being, helps immune perform, and enhances an individual’s well-being. VQ Cares will play a significant function in supporting higher general well being by delivering high-quality grownup and kids’s multivitamins to assist these underserved households who go to NAFC’s clinics.”
VQ Cares is a part of the CRN Basis’s bigger “Entry Initiative,” a nationwide effort designed to cut back vitamin insecurity by supporting underserved populations via a single, trusted nonprofit community—NAFC. The Entry Initiative invitations dietary complement corporations to contribute merchandise, funding and volunteer help to assist NAFC ship important well being assets to these in want.
“Dependable entry to high quality vitamin shouldn’t rely upon a household’s earnings,” mentioned Nicole Lamoureux, president and CEO of NAFC. “By serving as a real manufacture-to-donate companion, Vitaquest creates a predictable, high-quality pipeline of dietary supplements that our clinics can depend on. This mannequin turns generosity into assured provide, serving to us shut care gaps and advance well being fairness within the communities we serve.”
“Vitaquest’s VQ Cares initiative is a powerful instance of how our trade can come collectively to enhance public well being. By offering underserved communities with entry to important dietary supplements, this program reveals the real-world affect that accountable vitamin can have when corporations collaborate for the better good,” added Steve Mister, president and CEO of CRN.
Vitaquest is inviting help from extra trade stakeholders via ingredient donations and/or monetary contributions to assist cowl the price of uncooked supplies wanted for complement manufacturing.
In return, Vitaquest will handle all the manufacturing course of. Taking part corporations will obtain a portion of the completed merchandise to help their very own wellness initiatives and can be acknowledged with brand placement on product labels, the VQ cares web site and associated advertising and marketing campaigns, the corporate mentioned.
“If each main provider contributed only a fraction of their substances for this initiative, we may positively affect thousands and thousands of lives,” Brueggman mentioned.
For extra data, e-mail [email protected] or go to www.vitaquest.com.