New York-based Scott’s Protein Balls unveiled a brand new chapter with a refreshed model id that includes cleaner components, up to date packaging and a bolstered dedication to purpose-driven vitamin.
In line with the corporate, the brand new packaging and brand replicate the corporate’s journey of progress and evolution. The brand new design incorporates a fashionable and youthful look with a daring shade scheme that stands out on grocery cabinets, a cleaner aesthetic and a bigger product picture to showcase the components, in keeping with the corporate. The brand new hand-drawn brand, together with the tape and stickers on the packaging, is a nostalgic nod to the model’s early days when Scott’s Protein Balls had been made by hand.
The up to date recipes guarantee a extra nutritious, better-for-you snacking expertise together with utilizing allulose as a sweetener to attain a zero or low-sugar snack with out compromising style, the corporate mentioned. The brand new protein balls additionally include 60 p.c extra protein per serving and are free from widespread allergens comparable to dairy, gluten and soy. The brand new formulation applies to the nut butter flavors however will broaden to the remainder of the road.
The brand new packaging additionally highlights the corporate’s partnership with the Breast Most cancers Analysis Basis (BCRF). The model continues to donate 1 p.c of all gross sales to the group.
“Scott’s Protein Balls’ rebrand marks an thrilling new chapter, combining a recent, fashionable look with improved recipes and enhanced transparency,” the corporate mentioned.
For extra info, go to www.scottsproteinballs.com.
