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The Vitamin Shoppe Acquired by 2 Personal Fairness Companies

Fitness Clerk by Fitness Clerk
April 21, 2025
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The Vitamin Shoppe’s Holding Firm Information for Chapter
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On April 16, personal fairness corporations Kingswood Capital Administration and Efficiency Funding Companions (PIP) entered a definitive settlement to amass The Vitamin Shoppe (Secaucus, NJ) from Franchise Group Inc. (FRG).

On Nov. 3, 2024, FRG filed for Chapter 11 bankruptcy and commenced a restructuring of its holding operations together with the liquidation of American Freight. Nonetheless, The Vitamin Shoppe, Buddy’s Dwelling Furnishings and Pet Provides Plus remained in enterprise.

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“We’re excited to companion with The Vitamin Shoppe staff and assist them construct upon the success the enterprise has loved over the past 48 years. We plan to make important investments within the firm’s third-party model relationships, analysis and improvement throughout The Vitamin Shoppe’s owned proprietary model portfolio, upgrades to the shop fleet and enhancements to the omnichannel digital platform to ship the absolute best expertise to prospects,” mentioned Kingswood Accomplice Michael Niegsch and PIP Accomplice Mark Genender.

The transaction is anticipated to shut within the second quarter of 2025 and is topic to customary closing circumstances and regulatory approvals.

For extra info, go to www.kingswood-capital.com or www.vitaminshoppe.com.



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